Klein Tools and Trade Hounds Partnership to Support Next Generation Skilled Trade Workers
Klein Tools, a global leader in hand tools with over 165 years of experience, today announced a partnership with Trade Hounds, America’s leading network for professional construction and skilled tradespeople, as part of its ongoing commitment to attracting, celebrating, and being a resource to skilled trade workers.
Trade Hounds will advertise Klein Tools via its app to its membership of over 250,000 electricians, lineman, ironworkers, carpenters, and plumbers as part of a tightly integrated, first-of-its-kind marketing collaboration.
Klein Tools’ verified Trade Hounds account and website presence will provide consumers with high-value product sweepstakes, giveaways of Klein Tools’ most popular goods, social media marketing, and more.
The collaboration will provide Klein Tools with direct access to tradespeople across America, as well as the opportunity to sell and stimulate trial of its diverse tool selection to an ever-expanding audience of potential users.
Furthermore, the joint venture will be focused on allowing and expanding the spectrum of abilities available on the Trade Hounds platform, from Apprentice to Master.
Klein Tools will also use its existing social media channels to promote its Trade Hounds account.
Klein will also make its deals and material available through the current Klein Tools Tradesmen Club, which will ultimately increase Trade Hounds’ visibility.
“Partnering with Trade Hounds and its unique niche within the skilled trade sector presents us with a new avenue for connecting directly with this critical audience and participate in the important conversations they are having on a trusted networking platform,” said Mark Klein, co-president of Klein Tools.
“Growth and awareness of the trades is critical, and we’re committed to continuing to liaise in meaningful ways with the next generation of trade workers.”
The Trade Hounds community app is a hybrid of classic and non-traditional community features that empower employees in a variety of skilled trades such as carpenters, plumbers, electricians, welders, HVAC, and many more.
It connects tradespeople with one another so that they can promote their work, talk with one another about their lives and professions, and learn about potential job prospects and best practices.
“Klein Tools has been a vocal supporter of both veteran and skilled tradespeople for decades,” says David Broomhead, CEO of Trade Hounds.
“By partnering with Klein, we will be able to engage with those professionals who are in the trenches to provide helpful gear, tips and advice as they navigate their careers in the trades and Improve their craft.”